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Currently engaged in top demanding result-oriented online marketing to consumer at Planimedia, generating leads for clients such as Movistar. Also leading PR & Communications for Vacolba.

20 year experience in Communications and Marketing. Managed PR, media, events, agencies, publications, internal comms, advertising and online marketing for KPMG and IE Business School. Prior to this, worked for Coca-Cola in Trade Marketing, Market Research and Sales. All these positions entailed budget management and reporting. Led teams up to 6 people and task forces up to 90. Played institutional representation and fostered projects end to end involving several departments.
High enthusiasm and focus on client, success oriented. Highly adaptable, building confidence under pressure. Good communication and analytical skills. Used to manage projects within multinational environments.

Previous: Coca-Cola, KPMGErnst & Young, IE Business School.

English and Spanish full professional proficiency. Working proficiency in German.

See recommendations on LinkedIn and Visual Portfolio.


  • Digital marketing: SEM, Social Media.
  • Communications, PR, thought leadership
  • Trade Marketing, Marketing Consulting, Market Research.
  • New product launch, Sales Promotions, advertising, direct marketing.


Planimedia: Marketing and Business Development Manager.

Vacolba: Communications Manager.

IE Foundation: Project and Communications Manager.

Ernst & Young: Trade Marketing Consultant.

KPMG: Marketing & Communications Manager.

Obinesa: Marketing Manager.

Coca-Cola: Trade Marketing, Market Research, Sales.


ESDEN: Online Marketing.

Universitat Jaume I: Master’s degree in Corporate Communication.

IE Business School: MBA Marketing.

ICADE E-3 (Universidad Pontificia Comillas): Business Administration and Law.


Business German Experts (“Destino Alemania”): Recruiting spanish professionals for the german market.

BlaBla Spain: Language services in-company.

* Everything posted on this blog is said personally / Todo lo publicado en este blog es a título exclusivamente personal.

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